Noom weight loss review – Does this diet plan work?

Disclosure: We may receive compensation from the companies whose products we review if you click through our affiliate links.

Hello, and welcome to my Noom weight loss review. I was recently looking to lose some weight and discovered Noom, a diet plan that I wanted to try.  In this post, I will walk you through my experience with the program and help you decide if it’s right for you.  So, if you are interested in an innovative diet program to help you lose weight, please keep reading.

Disclosure: Some of the links below are affiliate links, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase.  Click here for details.

Whether it’s a new year’s resolution, getting ready for summer, or health-related, people have many different reasons for losing weight. There are a LOT of options out there when it comes to diet programs, and with so many, it’s often hard to choose the one that works for you.

When it comes to losing weight a lot of people don’t know where to start. Sure, it sounds simple to just dial in your diet and exercise, and that’s all you have to do to shed some pounds.  In reality, losing weight is not always that easy for people. This is where a diet plan comes into the picture.

What you need from a diet plan

Some critical elements are necessary for a diet plan to work, including:

  • Motivation. Let’s face it dieting is hard.  I think a lot of people would rather eat whatever they want, whenever they want to.  I don’t like it when I have to cut back on certain things.  Thankfully I have been pretty fortunate in my life to be able to eat pretty much what I want (in moderation) and still stay trim. When I do need to diet though, it’s hard to stay motivated.  When the weight doesn’t all drop off all at once, it can be frustrating. So motivation is an integral part of losing weight.
  • Accountability. When you are trying to shed those extra pounds, if you can’t hold yourself accountable, you will not make it very far. I believe a diet program that keeps you accountable will ultimately result in you accomplishing your goals.
  • Encouragement. Dieting requires hard work and discipline, so having someone there to encourage you along the way is fantastic. A diet program with a community of like-minded people or folks who have been through it all, to support you along the way can really help.
  • Goals. You have to set goals when you want to lose weight. Most people have a number in mind when they start a diet, like wanting to lose 30 pounds or something like that. Without a measurable goal, you will likely be lost.  A goal gives you something to strive for, with an end in sight.
  • Tracking. This is how we kind of sum everything up, goals, accountability, and encouragement, through monitoring. By tracking your progress, or lack of, you have a good idea what direction you are headed.  If you are not meeting your goals or your milestones, you will need to re-think the plan.  So tracking your progress is super important to know if you will accomplish the goals you set for yourself.
  • Maintain. After people lose weight, a lot of people just put it all right back on.  A good program will help you maintain weight loss.

When you are choosing a plan to help you lose weight, you want to know that there will be a plan laid out for you and there will be support along the way.  These factors will help you be successful!

What is the Noom weight loss plan?

Now let’s take an inside look at Noom.  First of all, there is a 14-day trial for $1, and that is how I started out.

== > Try Noom’s 14 Day Trial! <==

Noom takes a little bit different approach. After you download the app, there are a series of questions you answer about your ideal weight, you’re eating habits, etc.Noom goal specialist

Every day you log your weight and your food intake.  The reason Noom has you record your weight every day is they say that by doing so, you are more likely to keep the weight off long term.

Noom talks about the psychology of weight loss and basically eating food. Each and every day there are articles about how to be healthier, one section is about “break down your bad habits.” Here they discuss how your mind works when it comes to food.

Understanding your triggers

Understanding your behavior is a big part of the Noom weight loss program. Actions start with a trigger, like a social trigger.  For instance, when you are at a party and feel pressure to eat, that would be a social trigger.  I am a comfort food guy when I have a stressful day at work, I want to eat junk food, that is another trigger.

These are examples of triggers.  You need to understand what your triggers are and how to deal with them and Noom helps you with that.

I love the fact that they break down your mind, and thoughts and tell you what is going on in there, because honestly, most of the time I have no idea what is going on in there LOL.  The folks at Noom discuss how your mind plays tricks on you.

Each day you learn something new about your body, and you’re eating habits.  For instance, there is an article all about conquering your cravings, dealing with a sweet tooth.  I for one am a sweet tooth, junk food guy for sure.

It is important to know that these are not things you are born with but things you learn over time, to crave sweets. I have learned a lot about craving sweets and would love to unlearn that behavior.

One great feature is that you can save these articles and get back to reading them later if you like. Since there is a lot of information, this is such a great tool to be able to review these articles at a later date.

Noom does not overwhelm you, but they feed you (pun intended) bits and pieces on a daily basis, and this helps you to retain all of this. Also, at the end of these lessons, there are quizzes to make sure you understand the concepts and are able to make healthy food choices.

How does the Noom diet program work?

With the 14-day trial, you have access to everything, including a coach, and tracking tools (weight, exercise, food), etc.  You can connect the Noom app to fitness apps on Android and iOS platforms.  For instance, I had mine connected to Google Fit, more on my experience with that later.

First, let’s talk about food categories, which are a critical component of the Noom diet. Food is broken down into three categories, green (low caloric density), red (high caloric density), and yellow (somewhere in between). The Noom app helps you keep track of all this, so don’t worry.

Each day you strive to make sure the bulk of your food falls into the green category.  Foods in the yellow category should be consumed in moderation. Finally, foods in the red category are allowed in small doses.  This is hard for a guy like me with a sweet tooth, as a lot of my favorite foods, fall into the red category.

Example foods in these categories are as follows:

Green (low caloric density)

  • Whole grain bread
  • Skim milk
  • Cucumbers
  • Spinach
  • Apples

It is important to note that the green category does not necessarily represent “greens”, like green leafy veggies, but rather foods that you have the green light to eat.


  • Grilled chicken
  • Tuna
  • Salmon
  • Eggs
  • Avocado
  • Greek yogurt

Red (high caloric density)

  • Oils
  • Seeds
  • Nuts
  • Ghiradelli 60% dark chocolate (yikes, my favorite!)


Now, this doesn’t mean that green is good and red is bad.  What these categories mean is that you strive to have more food from the green category and fewer from the red category.

Notice you are not prohibited from food in the red category, but these are foods that have more calories and don’t fill you up.  Foods in the green category have fewer calories and do a much better job of filling you up.  So feel free to consume lots of greens and limit the reds.

One area where I feel Noom is very realistic is with the categories. Sure, they would like you to eat 50% greens, but that will be difficult to do and even tougher to maintain. It is better to have a plan you are more likely to achieve.  There is a method to the madness, so moderation is key.

Noom talks a lot about caloric density (calories per weight of the food), eating foods that are low in calories but fill you up. You want to strive to eat more foods with low caloric density.  Noom takes grapes vs. raisins as an example, the same food, but different water content.  Eating a cup of raisins has a lot more calories than the same volume of grapes, but grapes have far fewer calories.  So the goal is to eat more water-rich foods with high volume, so you feel full.

This whole process can be somewhat challenging to understand fully, but the app will walk you through all of this.

A few of the points that hit home for me with the Noom diet program are:

  • Anything you have learned (bad habits), you can unlearn
  • You can retrain your taste buds
  • Noom gives you substitute options for food choices
  • You can bookmark the daily articles so you can refer to them later
  • Also, it’s okay to eat your favorite foods in moderation

My personal experience with Noom

Okay, so now for the good stuff.  I personally wanted to check out the app so I would some firsthand knowledge of how the program works. Plus, I had heard about Noom and decided to give it a try, maybe even lose a few pounds.

So I downloaded the app on my Android phone and I was on my way.  I went through the questionnaire at the start and decided what my goal was going to be.  I also discovered that I am a junk food guy, not a big surprise to me.

I started out with the 14-day trial offer.  One thing to know about me is that when I commit to something I want to get started now.  So, I signed up on a Thursday morning, and I was ready to get started.  The coach who was assigned to me touched base with me, congratulating me on taking the first step.  Yay me!

The next message said that she wanted to touch base with me the following Monday.  I reached out to my coach right away and asked what I should do over the weekend.  She said to track my food intake until we reconvened on Monday.  Okay, I get it, just go with it. I needed a little hand-holding, but that’s just kind of how I roll.

The program was pretty easy to start, you enter your food and try to eat more food from the green category and less from the red group.  Simple enough in concept, but hard for me to put into action.  I learned that a lot of my favorites are RED!  This really hit home for me.  It’s amazing how the little bits of junk food add up during the day, pretty eye-opening.

My calorie budget

The app was showing a 1,400 calorie diet for me which is a pretty dramatic change for me. The app decided the calorie budget strictly based on my target weight loss and time frame.  Coming from a guy who pretty much eats whatever I want, in moderation, this was kind of a shocker.  I am guessing that I typically consume about 2,500 calories per day without really thinking about it.

I messaged the trainer again and asked about this, and was told that based on my weight loss goal, 1,400 calories would get me there.  Now, this calorie budget didn’t account for any exercise either.

That brings me to the next point, you can adjust your calorie budget if you so desire.  When you do manually enter exercise in the Noom app, they will give you partial credit for calories burned and add that to your food budget. What I would like to see is, the Noom app ideally would pick up the calories that Google Fit says I am burning in a day, and adjust my calorie budget accordingly.

Connecting Noom to Google Fit

You have the option within Noom to connect to a fitness app, and I connected mine to Google Fit. This will track your steps during the day as well as other exercises.  I did have a bit of trouble initially getting the two apps to communicate with each other.  I contacted Noom support, and they gave me a series of steps to try.

After uninstalling, reinstalling the usual song and dance, Google Fit was showing data from Noom, but not the other way around.  I did eventually get this to work, but I think it took overnight for everything to sync.

Then everything magically worked, Noom was collecting data from Google Fit. This was a small victory for me. I understand that technology is supposed to make our lives more comfortable, but sometimes it doesn’t always work perfectly the first time.

One thing to note is that Noom support was responsive, patient, and helpful during this time!

Noom does take your credit card information at the beginning, but they do not charge your card until the trial period ends.  This was a little scary to me, but it all worked out.  Before my trial was set to expire, and my card charged, I wanted to make sure Noom was easy to cancel. I have done trials with other products before and they oftentimes make it difficult to cancel.  So, I wanted to make sure canceling would be an easy process.  Success, canceling Noom was super easy.

Noom cancellation

That was my experience, some good, some bad, mostly connecting the app. There were a few times when the coach took a bit to get back to me, but I am sure they are super busy since this is a very popular program.  Overall I really think this program is a fantastic and innovative idea.

I am genuinely interested in continuing on after the trial period, because I like the approach Noom takes, teaching you about habits, food choices, triggers, etc.  I think there is a lot of valuable information within the program.

I do recommend that you give it a try, with a 14-day trial, you really have nothing to lose.

==> Lose Weight For Good With Noom  <==

How much does Noom cost?

There are a variety of different price plans available.  Each plan is customized to fit your needs.  The longer you commit, the less expensive the program is. For example, monthly plans are $59, all the way up to a 12-month plan for $199.  How long you are in the program, of course, depends on your goals.

What do you get?

You get access to all the goodies.  You get a coach, a community to support you, and most importantly a plan designed to work for you.


  • I like the approach to changing habits and the science behind it
  • 14-day trial, so you have nothing to lose
  • The app is easy to navigate and walks you through getting started
  • The app is witty and interactive (quizzes)
  • Tracking food is pretty easy with the ability to scan labels
  • Walking through food triggers is excellent information
  • Overall I think this is a great concept
  • There is a coach and a community of people to help you on your weight loss journey


  • There is not a create your own meal option with Android. So if you make tacos, you have to enter the individual ingredients to track it.
  • I had trouble connecting Google Fit with Noom
  • The coach was a bit slow getting back to me, but not a big deal

Conclusion: Noom Weight Loss Review

Well, that was a lot of typing, and I appreciate you hanging in there with me for my inside look at the Noom diet. I think there is a lot to like.  The psychology behind the program is fascinating to me. I love the concept, and I actually learned a lot from my experience.

I learned about my own food triggers and learned a lot about eating low-calorie foods that will fill you up. When you think about it from that perspective it makes a lot of sense.  I just have to get over my love of red foods.

I really think it’s worth doing the 14-day trial because you have nothing to lose.  Canceling is super easy if you decide it’s not for you.  If you are interested in signing up, click the image below.Start Your Trial With NoomI would love to hear about your experience so please let me know how it goes.

Thanks for stopping by today, I really appreciate it!  Please let me know if you have any questions or comments.


Noom Diet
  • Price - 95%
  • Effectiveness - 95%
  • Easy To Use - 95%

19 thoughts on “Noom weight loss review – Does this diet plan work?”

  1. Great post about Weight loss. I love the way you analyse the critical elements are necessary for a diet plan to work, you really went deeply showing what we can achieve provided with the proper motivation. I’m also impressed by the way the food is broken down into categories with all the categories having their own sample of food, I have to say, the Noom diet program is one of a kind. 

    • Thank you for your comment, I appreciate it. Noom definitely has a different approach and I think it’s innovative. I hit a few bumps along the way, but I did learn a lot from my experience, especially breaking bad habits and making healthy food choices. Anyway, thanks again for stopping by. Let me know if you have any questions, I am happy to help.

  2. Hmmm, I am honestly kinda interested in the noon diet plan. Motivation and tracking is exactly what goes wrong on most of the diet plans I have tried so far. 

    If everything you just explained is true to the heart, then I guess I have found my next diet plan.

    How long before I can see great results after the 14-day trial period?

    • Well, Isaac, I appreciate your comment. I definitely think Noom is worth a shot, there are a lot of great features. As for results, that will be up to you my friend. A lot of people start a diet and then do not follow through. So, as long as you follow the program and make healthy food choices, I am sure you will have success. Thanks for stopping by today!

  3. Great article, very professional, and I like to hear about the personal experience too! Because it will make everything more realistic! And the Bowflex Xceed home Gym looks very good! Thank you for this great article! I will share this to the friends who need it!

    • Thanks for your comment, I appreciate it. I am glad you like the review, hopefully, my review and experience will be useful to others who are looking into Noom. Please let me know if you have any questions I can answer, I am happy to help.

  4. This article is one of a kind and its greatly enriched with the necessary measures in handling weight loss. It indeed gives a more realistic approach, especially how food is been broken down into categories. Indeed Noom diet program is the sure bet. Thanks for this article

    • Hi Faith, thank you for your comment. I am glad you like this Noom article and I do love how they break food down into categories. The approach to weight loss seems solid. Thanks again for stopping by. Please let me know if you have any questions about my experience.

  5. My niece told me how much she would like to try Noom. That’s the first time I was hearing about this weight loss program. I like that there is a trial period, so this can give her time to see if it’s something she can work with. From this in-depth review, I have no doubt she can benefit with this product to reach her weight loss goal. Will definitely share this post with her.

    • Thank you Carol, I appreciate your comment. Yes, Noom is very popular and the trial offer is a great way to take the program for a test drive so to speak. From there, people can decide if they want to commit longer term and there are a number of price plans in place.
      The app is easy to navigate and is cleverly written and designed, I think a lot of people can benefit from using this platform. Please let me know if you have any questions, I am happy to help. Thanks again for stopping by.

  6. I keep seeing these ads all over. I’m glad to kind I understand how it works. It kind of reminds me of weight watchers where you aren’t denied anything, but learn how to eat better.

    • Hi Jordan, thanks for stopping by. Yes, Noom is a very popular program and I am not surprised you have seen the ads. One of the nice parts of this weight loss plan is you are not limited to certain foods, but rather moderation is key. Learning to break bad eating habits is crucial and Noom does a great job of helping people with that aspect. Thanks for your comment, I appreciate it.

  7. Hi Steve,
    I like the idea of trying something different to lose weight. This is my first time I hear about Noum program simply because I ve never thought I will look for a special program to help me lose weight.
    I believe your review has era out the Noum program,it will definitely be helpful for people struggling to lose couple pounds.
    Thank you so much for your efforts.

    • Thank you Omark, I appreciate your comment. Noom is a very different program from a lot of traditional diet plans. Noom focuses on changing habits and helping people form new, healthier habits. Noom is so much more than a diet program, it’s a lifestyle. Let me know if you have any questions. Thanks again for stopping by.

    • Yes, I had a few extra pounds I wanted to lose and did so. The cool thing about Noom is what they teach you about changing habits when it comes to making food choices. The program helps you not only lose weight but keep it off. Changing habits is hard, especially for someone like me who loves sweets. I also love potatoes of any kind, chips, french fries, you name it. The concepts that Noom teaches really helped me wrap my head around my food cravings. At the end of the day, it’s up to each individual to actually take action, but I found the app extremely helpful.

  8. Noon is the biggest weight loss scam being perpetrated against the American public in quite some time. You can get the same results free by doing research on the internet for free weight loss programs. Please perform due and diligent research about this company before you even think about joining. They are like a cult or a hemorrhoid. Easy to get, but hard to get rid of. Steve states that he does not work for Noom, however a disclaimer at the top of his review reads: Disclosure: We may receive compensation from the companies whose products we review if you click through our affiliate links. If he gets paid by them, he works for them.
    Do not say that your were not forwarded about the fraudulent practices of this company. If you need more proof just do a “Noon Class Action Lawsuits” search and you will have all of the proof you need. Steve get paid to perpetrate a fraud. I did sign up up for a Noom account and canceled the same day when I started receiving their propaganda. I realized that this was nothing but a scam, so I closed and canceled my account and asked for my refund. Their answer was, there are no refunds, however after contacting my banks credit card “dispute a claim” department I received all of my monies. I also filed claims against them with the following state and federal agencies: Texas Attorney General’s Office, United States Federal Consumer Protection Department, New York Attorney General’s Office and finally the Better Business Bureau.


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